Cultural restructuring has involved:

regenerating cities in economic decline
turning industrial landscapes into tourist attractions
selling sites and images through the ‘symbolic economy’ of media advertising
all of the above
all of the above  Many cities have experienced urban regeneration and revival. One way in which this occurs is through cultural restructuring, the increasing emphasis on a city’s image, tourism and opportunities for consumption. Zukin (1995) said that the contemporary city operates through a symbolic economy, exchanging images and ideas rather than material goods. Whether or not a city thrives will therefore depend on the amount of tourism it can generate through its public image, and so we see the architecture of the city being redesigned with visitors in mind. 525

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